Wednesday, May 21, 2014

Posted On 5/21/2014 by Team iCynosure.

The UK’s largest beauty, spa and wellness event, Professional Beauty returns to Mumbai by popular demand. The expo brings together the latest offering of products and services from across the worlds of beauty, cosmetics, hair, make-up, spa and wellbeing – all under the one roof.

With almost 30 years of experience in this space, located in ten cities across the world, Professional Beauty has been exhibiting in India since 2012. Having received a phenomenal response year on year, the event helps educate the Indian market about global trends, expose buyers to new innovations and brands and offers real solutions for business growth. This year the forum will be taking place on 2nd and 3rd June at the Bombay Exhibition Centre. Participating brands and artists include reputed names such as Official Make-Up Partner Kryolan, Max Factor, Ceriotti, Ikonic, Cuccio, Marvie Ann Beck, GK Hair, Fat Mu, Nicka K and REM UK.

From the latest in make-up to organic beauty, this year’s exhibition floor is jam-packed with features. Showcasing on the Expo demo stage will be leading treatments, live in-action from some of the industry’s leading artists.

Marvie Ann Beck is a name synonymous to the beauty industry. India’s Award Winning Celebrity Make-up Artist & Hair Stylist, Marvie has done make-up and hair for famous and glamorous faces such as Aishwarya Rai, Kareena Kapoor, Sonam Kapoor, Deepika Padukone, Karisma Kapoor, Sushmita Sen and Malaika Arora Khan, to name a few. She is also the only Indian Makeup Artist to have worked with two Oscar Winner Actresses such as Cate Blanchett & Hilary Swank.

Fat mu is the vision of Make-up Designers Natasha Nischol and Virginia Holmes. With Mumbai as their backdrop and drawing from over ten years of experience in the U.K and India, the pair set up Fat Mu in 2006 offering make-up services for Film and Television, Fashion and Trends, Fringe and Theatre. Popular makeup artist Samira Olfat is the name behind the flawless make up of various Hollywood celebrities like Eva Longoria, Nicole Scherzinger and Allison Harward, Gossip Girl’s Tinsley Mortimer and Prison Break’s Sarah Wayne Callies.

Also another name torecon with is Max Factor’s Samira Olfat, makeup artist to various Hollywood Celebrities like Eva Longoria, Nicole Scherzinger and Allison Harward, and Gossip Girl’s Tinsley Mortimer who will be conducting an exclusive seminar and demo on Make-Up trends.

“Whether it’s the latest trends, brands or talent, we at Professional Beauty are constantly evolving. With more than 250 brands expected, visitors can anticipate seeing leading industry names that will help unearth the latest innovations, trends and techniques, coupled with non-stop inspiration with live demonstrations to make the two-day Expo a show-stopping experience,” says Vikas Vij, Managing Director Ideas Exchange and the mind behind bringing the expo to India. 

India’s leading beauty and wellness show, Professional Beauty each year brings together reputed names in the industry to inspire and educate the Indian market. To be held on 2nd and 3rd June, 2014 in Mumbai, the forum will also be seeing workshops and demonstrations by well known artists such as Marvie Ann Beck, Kryolan, Max Factor, Sally Hansen, Fat Mu, Nicka K, Samira Olfat and Joe Brands, amongst others.

So what are you waiting for go ahead, clear your diaries and get set for this year’s beauty extravaganza!


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