ICynosure: April 2014

FIRSTCRY.COM

If you have to make a shopping for new moms and their lads, firstcry.com is the place that you must visit. One can shop over 70000+ baby care products from firstcry.com, with a surety of quality products. All the brands known for manufacturing baby products are affiliated to firstcry.com, like Disney, Barbie, Pampers, and many more.

Return Policy
Firstcry.com has divided its return policy on the basis of product category; for clothes and footwear one can raise a return request till 30 days, and for all other items it should be done within 7 days. This policy has been designed keeping hygiene in concern. Return policy is not applicable to baby products like food and wipes.

Return Process
This store provides a unique way of returning the product; it is easy and free. Once you place an order at firstcry.com, they send a return form and a polymer bag along with the product. If at all you want to return the product because of size, quality problem, then you just have to pack the product in the bag and fill the in the form. You are supposed to seal the bag properly and then deposit it at any bluedart courier service outlet. If at all bluedart is not present in the city where you are residing, then you can return it through any other courier service. You will be refunded back with the courier charges. You will be refunded back with the product amount, once it clears all scrutiny. The mentioned method is applicable for clothes and footwear, for others one will have to place a mail to customer care’s id, and initiate the return.

BABYOYE.COM

Babyoye.com is an online retail store with a huge collection of baby and baby gear products. One gets a choice of 500+ brands and over 10000+ products. To provide most convenient shopping experience to woman, during and after pregnancy time, one can look into the offerings by babyoye.com.

Return Policy
Main motive of babyoye.com is to provide best shopping experience to its customers, and if the products are not as good as ordered by a customer, then babyoy.com accepts returns till 30 days of the receipt of goods. If a buyer finds out some fault with the product during the delivery itself, then it is not mandatory for him to accept the product. He can refuse to accept the goods, and save himself from the hassle of placing the return request. After the refusal, you should contact the customer care of babyoye.com and mention the order number. The problem will be solved and the money will be credited back to your account or the damaged good will be replaced by the good one.

Return Process
The return process of the store is very simple, and all the details of the same can be availed by dropping a mail at the customer care email-id. One can even talk to customer care number and know the details about the return process. If you are not happy with what you received then you will get back the whole of amount into your account from where the payment was initiated.

DISCOUNT & OFFERS

Both are well known Indian online portal for kid products. They also offer attractive discount offer and deal and coupon for kid item to reduce the cost while shopping from here. So if you want discount on kid item use babyoye coupons or firstcry coupons to get the discount. For more coupon and offers visit DealGuru.

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As I sat at my desk, evaluating the agent, I thought to myself. IPL is to begin in a few days, last year I enjoyed every home game cheering at the stadium. But this year it's going to be tough. I debated with myself and finally decided 'I have to do this' as I walked towards Ron's cabin.

11.15 am on 10th APRIL 2014 @ OFFICE
My boss looked at me completely stumped. After a few minutes, he asked almost uncertainly, "Are you sure? It is something that you've tried to avoid for the last two years as a trainer. Not only is it gonna create chaos in the entire schedule but also add tremendous overtime for the training and facilities coordinators. And none would be pleased."

I waited for him to say more and when the silence torn into my conscience I said, "If it's not going to be possible Ron, I'm afraid I may need to go on leave."

Training fresh recruits for the collections department of a major American Bank in India isn't simple. And that's what worked in my favour. I saw Ron pick the telephone and call in Divya and Vijay. I looked away to hide the smirk that rose from my heart to my lips and conveniently settled on my face.

As soon as they were briefed, I felt a pair of dark eyes piercing into me and I smiled my most innocent smile at them. Luckily Ron didn't mention the reason I requested the late change in the training schedule. And what the hell would he know. He was American!

I walked back to my desk wanting to jump with joy like a cat who had eaten all the cream but I cautioned myself against it. By the end of the day, Divya came back within two options of the revised training schedules. Thanking her I okay-ed one of them. She turned around while walking back, opened her mouth to ask something and then finally resigned with a "Never mind".

I smiled and went back to the reviewing the pre-recorded OJT calls, steadily making notes on the evaluation sheets.

8.30 pm on 10th APRIL 2014 @ HOME
At dinner, I broached the topic with my hubby. "I've opted for the third shift this entire month due to immense process complaints over the last fortnight. I want to evaluate live calls and pull up agents who aren't following processes or maintaining call quality."

My dear hubby the most supportive man ever said, "Then call mom to help, she can tend to princess and then Akkama need not stay back at night." I blushed, that's exactly what I had been thinking the entire day.

4.30 pm on 16th APRIL 2014 @HOME
"Akkama, please would you get me some coffee." "Why are you up so early? You practically just got back from work. Go rest dear you have a really long day ahead." "Don't worry Akkama, just bring me some coffee."

My mom and daughter walk into my room. "What the hell are you watching, Heena? Was this change in the schedule so you could follow the Indian Premier League by the day and go to work at night?" growled my mom.

"Of course not ma, I'm .... its just....." even before I could complete my sentence she shooed me. "Don't you go lying to me, or else ....". She left the threat incomplete and I looked back at the television set as she walked into my daughter's bedroom.

8.30 pm on 16th APRIL 2014 @ HOME
"Lets hurry hubby, the first game's just began and I don't want to miss a second of the fun." I said just as we were having dinner.

"Okay Okay... I know it's a tough call for you. Both your favourite teams playing, Mumbai and Kolkatta. Who are you cheering for anyways? I guess Mumbai because Saurav is no longer playing IPL." he teased me.

11.50 pm on 16th APRIL 2014 @ MY WAY TO WORK
Grinning from ear to ear I thought to myself, it was fun. And yes Kolkatta won and I was happy. Not because they won, but because my plans had worked. I had fooled my boss, my hubby and my mother (no not really, cause mom's know everything) for the love of the GAME.

1.00 am on 17th APRIL 2014 @ OFFICE
Off to nap in my cabin. No one knows I'm in office except my boss, the coordinators and my driver. Hahahaa awesome. This is how it's gonna be for the entire season.

8.30 pm TODAY @ HOME
"Oh dear, I have a splitting headache." I moaned to my hubby.

With a lot of love, he brought me a huge cup of coffee. I smiled at him and confessed. I manipulate this entire night shift to catch the IPL 7 season but it's taking a toll on me. I'm stuck." I wanted to wail.

"ohhhhh hahahahaha" he threw back his head and laughed. "Oh my goodness you crazy woman, why did you do such a silly thing? All you had to do was subscribe to Star Sports and you would be set wherever you are."

"What?" I looked at him as if he was talking in an alien language. He said, "Do you think I miss out on the matches, every day?" Together we marched into our room and he logged in .....

And voila! I was watching the ongoing Hyderabad versus Punjab match on the laptop. The scoreboard was zipping as quickly as the Kings were scoring the runs. I looked at him and snuggled into his arms. In a few minutes, he ran me through the most amazing features and fun facts on the site.

FASTEST SCOREBOARD
A scoreboard that delivers faster than anyone else.
When each ball, each second makes a huge difference in the game, who would want to miss the scores? Instant and fastest updates are like oxygen to fans who breathe cricket, cheer cricket and live cricket. SO yes this feature is a definite thumbs up from me!

ZIP CLIPS
Quick videos that capture key match points in real time.
Don't have time to watch the game, it's an important meeting you see. Don't worry a gateway to the most amazing moments of the game are laid out just for you. Sit back and enjoy the magical moments and feel the thrill. A unique feature, worth a loud applause.

ACTION RECAP
Catch up with the match quickly and completely, no matter when you come in.
Were you distracted by something? Did the doorbell ring and you had to go sign a courier? Or did your little one just call out for your attention? Oh no... have to run an errand? Not to worry, you aren't going to miss anything. Just be back and hit AR and you will be run through the game in quick time.

INFOGRAPHIC
Informative snippets with a visual twist, for your entertainment.
Hate all those long boring tables or rows and rows of information? Look at the new interesting statistical data which will bring a smile to your face. Crazy doodles, photo art, sketches, you name it you find it and that too with some brilliant analysis.

DEFERRED LIVE
Free video streaming of the match with 5 minutes delay.
For all those a little less crazy fans who wouldn't mind not having the up-to-date scores and will be content with a bit of a delay can avail the streaming with a tiny-winy delay. Light on the pocket, no subscription needed. Yep, I hear a 'Youhooo' from a group of little boys somewhere.

And the best part is, I am not restricted to the platform. In the office I can use my laptop, on the go, my iPad or even my mobile can work to keep me going. So Keep Calm, #KannaKeepKalm I heard myself humming the IPL 7 brand tune.

Just as I was about to hit the X icon, I saw something that instantly drew me in 'MYSTERY BOX'. I wondered what? It's a link to the most hilarious video of the day, and boy I was hooked to Star Sports.

We watched today's video together and laughed. Then hubby whispered into my ear and my eyes twinkled. I pulled out my mobile and dialled my boss. "Ron" I said, "You were right. I think I'll skip the new routine and go back to the earlier schedule. Don't fret I'll speak to both Divya and Vijay in the morning and sort it out myself." I heard a highly intoxicated okay and hung up.

Settling beside my husband and my precious bundle of happiness, I grabbed a bottle of cola and sandwiches and cheered the Kings every single ball. Just as the match ended, my mom came in to get my daughter. She hid her surprise at my casual appearance and took princess to her room. On her way out she winked at me and I let out a throaty laugh.

Looks like StarSports has made me commit another crime, trouble my training schedule coordinators all over again. But like they say, all's fair in Love and War. Without any doubt, PEPSI IPL is a double dose of LOVE for the HOME SIDE and WAR against all the OTHER TEAMS.

What do you think?
~ Heena

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The moment I received an invitation for the launch of the film Dove: Patches I was in two minds to attend. Primarily because I was just recently contacted to review a Korean body patch product that enhances beauty and felt completely repelled with the idea. However, I did go for the Dove launch with not much expectation. And I was very happy I went.

Dove Launches A Film - Beauty Is A State Of Mind

The event began with a panel discussion between Author Kiran Manral, Global Brand Manager South Asia Dove Nilushi Jayatileke, Actress Konkona Sen Sharma and Chef Pooja Dhingra discussion about individual perceptions of beauty followed by the launch of the film.

Inside every woman is the power to feel beautiful, confident and radiant, according to a first-of-its-kind social experiment conducted by Dove. Carried out in response to research revealing that an alarming 80% of women feel anxious about the way they look1, the study highlights how the right state of mind can unlock a powerful feeling of beauty that lives inside all women. The results are documented in the short film Dove: Patches on YouTube.com/DoveIndia.

The experiment was guided by psychologist and New York Times best-selling author, Dr. Ann Kearney-Cooke (Ph.D., Counseling Psychology) who has spent thirty years conducting scientific research around women’s body image and self-esteem.

During the experiment, Dr. Kearney-Cooke invited the participants to wear a custom-made “beauty patch” for two weeks, which - would help them feel more beautiful. The women were then invited to keep a personal account of their life-changing experience throughout the two week period. All the women agreed that wearing the “beauty patch” helped to improve their self-esteem and to change their personal lives in ways that they had not imagined.

At the end of the experiment, however, it is revealed that the “beauty patch” contained nothing and that the power of believing in their own beauty influenced feeling beautiful.

"When a woman feels beautiful, she radiates happiness and confidence, which inspires her life in a significant way,” said Dr. Kearney-Cooke. “These women, like so many others, struggle to recognize their own beauty and it severely affects their daily lives. This ground-breaking experiment was designed to illustrate that beauty is a state of mind and that the power to feel beautiful comes from within.”

Throughout the Dove: Patches film, it becomes clear how low self-esteem affects many elements of the women’s lives. As the women become more confident about the way they look, personal relationships flourish and they develop a more optimistic outlook on their daily routine. One of the women who participated shared that she felt ashamed of her arms and had always avoided shopping. A few days into the experiment, she started to feel more beautiful and invited her daughter to go shopping for the first time. The two of them spent an unforgettable day together and they tried on dresses that she had never dreamed of wearing. Dove hopes that all of the women’s inspirational stories featured in the Dove: Patches film will serve as powerful examples and encourage all women to develop a stronger relationship with their own beauty.

“We hear from thousands of women every day about how their complicated relationship with beauty affects their overall confidence and happiness,” said George Koshy, General Manager- Skin Cleansing. “By illustrating through the Dove: Patches film that a positive state of mind and openness can help them feel more beautiful, we hope to inspire all women and help change the way they see themselves.”

Dove invites all women to create a world where beauty is a source of confidence, not anxiety. When women look and feel their best, they feel happier, and Dove believes it is important for women to see the beauty in themselves so that they can inspire the next generation. The brand has set a goal of reaching 15 million young lives with self-esteem programming by the end of 2015 and has reached over 12 million to date.

Watch the Dove: Patches film at YouTube.com/DoveIndia and join the conversation at #BeautyIs.

Until next time,
~ Heena

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