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ICynosure

Leave The OR, Welcome The AND

Ever since they knew I was coming,
They were simply left wondering.
What will it be; a Girl OR a Boy?
They kept constantly questioning!

When I arrived a few days before I was due,
They brought presents both pink and blue.
Picking me up to cuddle me tight a little,
They guessed noisy OR quiet with a whistle.

It was so much confusion, such a dilemma,
All I wanted to do was hide behind my momma.
They kept adding a question OR a comma,
So I decided to end all the unnecessary drama.

Soon I was growing up as much unconditional,
But they insisted I'd either be modern OR traditional.
So I wore a pair of shorts and recited the holy verses,
I’m both Modern AND Traditional, yes of course. 

I headed to school with a tennis racquet, 
They put me in the Studious OR Sporty bracket.
I merited a student scholarship to fund my game,
Oh yes I’m Studious AND Sporty, not just a lame.

As I continued to pursue degree after degree, 
I’d be a teacher OR a recruiter, they all agree.
Surprise was in store, but they had their own version,
I was a Media Specialist AND a Company Spokesperson!
 
The moment I explored my personal relationships,
Those pesky neighbours never understood my friendships. 
They proclaimed I’d be either a coy OR a stylish bride, 
As I stepped out, Gorgeous AND Trendy they cheered with pride.

With the change in a full calendar oh almost a decade, 
They insisted it’s time for the Dhedhi family upgrade. 
Choose being a Professional OR a Mother; they said,
I became a Freelancer AND a Mother using my head. 

All through MY very own life,
They kept throwing the OR’s so rife. 
I struggled day in and day out, 
One day all I wanted to do was shout. 

But what’s the sense in explaining to these people, 
Who give you an OR label to reach the top of the steeple?
After a point the entire task gets a bit more than daunted, 
Just #UseYourAnd to be what you always wanted.

Leave The OR, Welcome The AND
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The Tata family is moving from strength to strength. The household market they've taken conquered with Tata Salt and Tata Tea among other products, the hospitality industry they've floored with the Taj Group of Hotels, the luxury sector they've amazed with Tanishq and Titan. And the group is all set to storm into the Automobile industry; first with the Zest and now the Bolt.

TATA BOLT, A Car Perfect for Everyone

Last year when Tata invited Bloggers for the unveiling of the Zest in Goa, we all took one look at the car and saw a world-class product from the house of Tata Motors. With Zest’s amazing success story, the sedan has been followed up by a classy hatchback, the BOLT.

You will ask what a BOLT is. Some may describe it as a part of the lock that engages or withdraws from it with a key or a screw that fastens into a nut or a lightening accompanied by thunder. Well for different people the same thing is very different. However one thing for sure is that the BOLT from the house of Tata Motors will mean just one thing for anyone and everyone; PERFECT. You wonder what, you wonder how, you wonder why? 
TATA BOLT, A Car Perfect for Everyone

Most FASHION conscious people like everything impeccably, everything that makes a statement and the Bolt doesn’t disappoint… Just like it’s inspiration the Zest, the Bolt has been accentuated with the DesigNext exteriors right from the sleek stylish body to the perfect shape and placement of the lights. The projector lamps and the smiling grill along with the Floating roof makes the vehicle look more alluring.

Those who prefer inner BEAUTY over everything else, the Bolt has so much substance on the inside you sure are to be immensely surprised.  The Bolt is infused with the ConnectNext infotainment system by Harman not just like the Zest, but a step ahead. Apart from the Voice commands, sensors, and an amazing music system, the Bolt is also enriched by voice navigation. Apart from the infotainment the interiors with ample leg room and rugby shoulder seats is a hit that’s unmistakable to miss. 

Move over fashion and beauty, LIFESTYLE takes center stage here. With the DriveNext feature, all lifestyle enthusiasts will love the Bolt. Similar to the Zest, the Bolt offers a Multi-Drive feature that takes you from one mode to another in just a click of a button. Set at the City mode by default, the 1.2 Revotron petrol engine helps achieve it’s peak at 1500 rpm. Go Ego mode for a more fuel-efficient ride or go Sport when you want to race against the wind. 

Experts who are more interested in the TRAVEL and don’t care about anything other than safety and size in the same breathe shall be amazed with this lean machine. The Bolt comes with the 9th generation safety feature of the Anti-Lock Braking System by BOSCH, along with Corner Stability Control and Dual-Airbags. One of the best features of the Bolt is the collapsible rear seats that increase the boot space nine-fold, but also the fact that the same can be used as a neat bed-space for overnight travels. 

Oh no, still not sold on the Bolt. Worry not. For all those AUTOMOBILE and TECHNICAL junkies the Bolt gives you the best of both the worlds; Petrol and Diesel. The petrol offers a Revotron 1.2T Engine with a 90 PS@5000 RPM Max Power and 140 Nm@1500-400 RPM Torgue along with a Gear Box Speed of 5 MT. The Diesel on the other hand offers a Quadrajet 1.3L Engine with a 75 PS@4000 RPM Max Power and 190 Nm@1750-3000 RPM Torque along with a Gear Box Speed of 5 MT. The vehicle dimensions of LxWxH is a standard 3825x1695x1562 mm fitted either with Steel Tyres of 175/65 R14 or Alloy Tyres of 175/65 R15 and a Electic Power Assist Steering. All of that at an amazing price. 

You think I’m presuming too much? No I’m not. Given the way the super-powered Zest was priced, the Bolt will be in a much more competitive position from its competitors not only with it’s world-class technology but also with it’s price mechanism.

TATA BOLT, A Car Perfect for Everyone

The Bolt fascinates - 
~ the Fashion Blogger in me with it's spectacular sleek design
~ the Beauty Blogger in me with it's amazing interior health
~ the Lifestyle Blogger in me with it's convenient multi-mode drive feature
~ the Travel Blogger in me with it's impeccable safety and space
~ the Other Blogger in me with it's promise of quality, systems and pricing

So whoever you are, there is something that’s perfect for you. in the Bolt, and all those individual perfects the Bolt becomes a bigger and better perfect.

Do you agree?
~ Heena
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It's here....

Pepperfry Launches Its First Design Studio In Mumbai

Right in the middle of the festive celebrations, I was invited to the launch of the Pepperfry Studio. One of the most successful and highly versatile e-commerce portal pepperfry.com decided to bring its products to the market where a consumer can live the product before making the buying decision. A fast-paced design-centric studio that will not only give you a feel of the product but will also house designers and decorators to help you choose from the wide range of products that are on offer.

How many times have you seen an amazing product online and did hit the purchase button for the lack of knowing about the quality or for the reason of whether the colour fits in your colour scheme or even for wondering where to place it in the house. If your answer varies from a few times to numerous, Studio Pepperfry is the place for you.

Pepperfry Launches Its First Design Studio In Mumbai

While speaking to their in-house corporate team, we at iCynosure gathered that the Studio is going to be promoted as a concept store showcasing a curated range of furniture products to serve as a design inspiration for buyers.

Along with the cutting edge designs in varied wood finishes and colours a consultant shall always be available to assist through the experience. Additionally an expert shall offer free in-store design consultancy on products ensemble to furnish homes that are aspirational while reflecting the latest and best in contemporary home design.

Pepperfry Launches Its First Design Studio In Mumbai

Probing further we were amazed to find out that there would be no sales in the studio, so as to put the buyer at easy and give them the time to decide. However should you want something, the consultants do assist you to purchase the said products online. With it's reach in even the 2nd and 3rd tier cities of India, Pepperfry plans to launch new studios in other parts of the country as well, clocking in about 25 Concept Studios all over India by end of 2015.

Studio Pepperfry is a step up from the routine mid-market online furniture store to a high end design house. The idea is said to have been born out of what has been observed over the years through the purchase pattern at pepperfry.com.

Pepperfry Launches Its First Design Studio In Mumbai

Whether you’re looking to decorate your home or not, I would strongly advise you to drop in at the studio at Kanjurmarg, Mumbai for a personal experience of the initiative. When you visit do share pictures of what’s on display as they plan to change the décor scenarios every month to do justice to their humongous range of products.

Be Floored,
~ Heena
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Prioritise Your Future And That Of Your Loved Ones With Birla Sun Life
Prioritise Your Future And That Of Your Loved Ones With Birla Sun Life
Have you ever thought about what makes your loved ones feel secure? 
Do you think it’s your amazing well-paid job or business? 
Or maybe a hefty banks balance with zero debt?
Well yes, maybe that does play a part. But can you image what will happen if… 

You became sick or injured? You lose your job? You or your partner dies suddenly? A member of your extended family became financially dependent on you? You are faced with a situation where you need money which is beyond your financial capabilities? 

Yes just like majority of people all over the world, even you think “Those are the things that happen to others not me”. It’s been researched and found that less than 22% people have a financial security plan in place. Scary isn’t it?

No one really wants to think about the worst case scenarios, but how sensible is it to ignore these and risk your future? All the risks that present themselves throughout your life could be addressed with financial security. 

Unfortunately very few understand this and make an effort to plan, but are still not sure if they have the right funds invested in the right places. I understand that financial planning is not the easiest thing in the world. However if you want to achieve a #KhudKoKarBuland place in life, then you must plan to gain more control of life with you and life without you.

The golden rule of Financial Planning that I followed to protect my dreams and the dreams of my loved ones is simple and straightforward… 
~ Gauge where I am, where I want to be and how o achieve that
~ Protecting myself against life’s uncertainties
~ Secure my loved ones financially
~ Revisit my plans every few months to live the life I want

As you make your checklist, it becomes easier to plan with the help of people qualified to ensure your financial well-being. Just like the single parent in the video below don’t get discouraged with unexpected news but instead plan the security that gives your loved ones the life they deserve.

#KhudKoKarBuland to never have to change your plans. 
#KhudKoKarBuland to live life just as you want to.
#KhudKoKarBuland to never have a loved one worry about money.
#KhudKoKarBuland to have financial freedom after retirement.

Do you need any more reason to #KhudKoKarBuland?
~ Heena
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Style is a perfect combination of being you while standing out in a crowd. 

So if you are a out-there person, you must check out what Sheena Sitlani has in store for you at her personal label that goes by her name. She dabbles in clothing, accessories and footwear, all statement pieces. Each product oozes elements of youth, filled with fun and quirk at the same time and perfect for the fashionable you.


Sheena Sitlani’s Handcrafted Fashion Pieces, Brand Review

After gaining experience in the fashion industry and running her own show since 2008, her interests grew in a more creative collaboration for styling whilst designing. Having worked with numerous prestigious production houses and movies like Wake Up Sid, Mujhse Fraandship Karoge, Nautanki Salla, Aashiqui 2 and the much-talked about successfully running film Happy New Year, Sheena is always branching out into more avenues. Apart from styling for commercials, she has dolled up celebrities for red carpet events and styled high street fashion brand ‘Buffalo Jeans’ and contemporary fashion brand ‘Le Chateau’ in Toronto, Canada.

Here’s a glimpse of what she has in store for us… I’m especially in love with her amazingly handcrafted footwear.

Sheena Sitlani’s Handcrafted Fashion Pieces, Brand Review
Sheena Sitlani’s Handcrafted Fashion Pieces, Brand Review

As a much sought after Bollywood stylist, Sheena Sitlani’s creations are full of vibrant colours and prints. So don’t fret, as there is something for everyone. Want to feast your eyes? Check Sheena’s Facebook Page here or follow her on instagram here.

Which is your favorite piece? Leave me your comments below. 
~ Heena
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About Me

About Me

Hey, my name is Heena and I'm a Mumbai based blogger, influencer and content creator.

iCynosure.in is my cozy corner on the internet, where I've chronicled things that fascinate and inspire me.

Enjoy browsing and feel free to get in touch at icynosureblog@gmail.com

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