Heena Shah-Dhedhi is the editor-in-chief and founder of iCynosure, a premiere digital lifestyle magazine. She oversees a team of creative editors and contributors who bring to you the latest happenings in the world of fashion and beauty to up your lifestyle.

Riddhi Dhaval Bhatt is the beauty contributor to iCynosure and doubles as the chief photographer. She oversees the look and feel of the blog maintaining relationships with brands and works towards new initiatives and brand building.

Bharat Chedda is the lifeline of iCynosure maintaining the smooth functioning and providing the overall back-end support. She is the admin, facilities and finance controller.

Last but not the least Heer Dhedhi, she is the inspiration for the blog.